# DIREKT Content and Microcopy

## Voice

Clear, respectful, direct and non-accusatory. Explain what happened and what action is available.

## Controlled terms

Use:

- “Phone confirmed”
- “Identity reviewed”
- “Business registration reviewed”
- “Qualification reviewed”
- “Location checked”
- “Premises visited”
- “Current until…”
- “Action required”
- “DIREKT did not check…”

Avoid:

- “Fully verified”
- “Guaranteed professional”
- “100% safe”
- “DIREKT certified” unless DIREKT truly issues a certification
- “Government approved”
- “Trusted” without supporting context
- “Near you” when only a declared service area matches

## State copy examples

### Submitted
“Your document was submitted. It is not yet approved and will not create a public verification claim.”

### Action required
“We could not complete the qualification check. Upload a clear document showing your full name, qualification and issuing institution.”

### Expired
“This qualification check expired on 12 June 2026. The provider may still offer services, but this check is no longer current.”

### Location permission denied
“You can still search DIREKT. Choose an area manually; your device location is optional.”

### External contact handoff
“You are leaving DIREKT to contact this provider. Keep the enquiry reference and avoid sharing unnecessary personal information.”

## Errors

Format:

1. what failed;
2. whether data was saved;
3. what the user can do;
4. support reference for non-recoverable cases.

Never expose stack traces, internal IDs or security rules.

## Dates and money

- use unambiguous dates;
- include currency code where confusion is possible;
- avoid relative dates alone for expiry;
- store UTC and localize display.

## Translation

Trust, legal and safety content requires professional review. Maintain stable content keys and policy versions.
